CoFigure | INTalent

Role

UX designer

Company

CoFigure (now called Inry apps)

Duration

4 months (2017)

Team

Content strategist, developers (7)

Problem

Current ATS systems require hiring managers to filter applicants through emails and excel sheets making them repetitive and inefficient.

Competitive analysis

There is an opportunity to build an ATS system on the ServiceNow platform that serves small and mid size companies.

Product features and prioritization

I created a list of product features and prioritized them based on business and user requirements.

Solution

Application designed on the ServiceNow platform that streamlines the recruitment process.

Userflow

Diving deep into the userflow for one of the four user types.

Interactive prototypes

Designing visual and interactive prototypes for developer handoff.

PROBLEM

Hiring managers efforts to maintain a career site, track applicants and coordinate recruitment activities between departments is underestimated. In small companies hiring managers use excel sheets and emails which makes it hard to track job applicants and identify the right candidates for open positions.

User: Small-Mid size companies that use ServiceNow

COMPETITIVE ANALYSIS

I conducted market research which revealed that leading HR applications only serve larger companies. This created an opportunity to serve small to mid sized companies that use outdated methods to hire applicants. HR applications also lack integration with companies existing enterprise applications.
Since a lot of companies use the ServiceNow platform, this created an opportunity to build an ATS system on the ServiceNow platform for small and mid size businesses.

SERVICENOW

I learnt how the ServiceNow platform works by getting certified in the ServiceNow CSA admin course. This helped me understand the capabilities and constraints of the ServiceNow platform.
This also helped me identify features that could work for our application and negotiate with developers on what can be built.

PRODUCT FEATURES AND PRIORITIZATION

Based on market research and user needs I created a list of product features and prioritized them based on business and user requirements for MVP.

SOLUTION

Application designed on the ServiceNow platform that streamlines the recruitment process for hiring managers, recruiters and job requesters.

Based on the user type, the application has different portals:

Applicant
Mobile-optimized portal provides a great applicant experience and automated notifications to keep the applicant up-to-date on their progress

Hiring manager
Intuitive dashboards provide managers with improved visibility into the hiring process and insights to plan hiring

Recruiter
Automated workflows, notifications, and reminders cut down HR time spent following up with hiring tasks

Employees
Employees get a simple and engaging experience while applying to internal job postings

The applicant, hiring manager, recruiter and employee flows are all interconnected.

USERFLOW FOR HIRING MANAGER

I designed detailed user flows for all 4 user types. Here I will dive deeper into the userflow for hiring managers:

Labeling existing pages on Ameriprise screen

INTERACTIVE PROTOTYPES

This was my first project as a UX designer. Being the sole designer on the team I had complete control over visual and interaction design.
I used AdobeXD for my interactive prototypes and to give developers design specs.

Link to the prototype

CoFigures ATS makes it easy to assign different levels of user authorization. Create portals for hiring managers, applicants, recruiters and employees. View task lists, integrate email with calendar and use people analytics to acquire talent.

SUMMARY

I was the sole designer for the INTalent application which was shipped with 50+ screens to serve 4 user types.
2 customers bought the application on the ServiceNow store.

Customer reviews of the application:

“The optional possibility of having seamless integration into the ServiceNow global onboarding process and the flexibility it offers based on ServiceNow's platform provides great efficiency and resulting value.” - Ian Leu

“We have significantly improved our recruitment productivity and candidate engagement through the simplified workflows in the CoFigure ATS product. All tracking of the applicant statuses in excel and exchange of feedback through email have been eliminated.” - Kamesh Talluri

Key takeaways:

Creating portals for different users: It was very interesting designing the same product from 4 different user perspectives.
Creating a complex userflow: Being the only designer on the team gave me full control of designing for a multi user, 50+ page application.
Product features and prioritization: Working with a smaller team I was responsible for market research, defining and prioritizing features for the product.

CoFigures applicant tracking system is now LIVE on the ServiceNow platform:

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